The Sellable Business Advantage
Where your business sits on the curve is what you get if the ending arrives tomorrow. Readiness is not a project you start at least two years out. It is a state you hold.
Six chapters
01
“No, no. I’m not going anywhere”
The first answer everybody gives. It is almost never the real one.
02
The line that crosses the curve
Death, disability, divorce, disagreement, distress, or an offer too good to refuse.
03
What actually gets discounted
It is almost never the revenue.
04
Three pillars. The lowest one governs
Business, financial and personal, scored apart. Never an average. Never a total.
05
The three scales your ending sits on
Enterprise Value, Liberated Wealth, You 2.0.
06
Calling the question
A date, written down, said out loud.
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Nothing to do in the meantime. If something changes before she gets to you, reply to her email and say so.
Every application gets an answer.
While you wait, two things worth your time: the free training, then The Readiness Scorecard.